NEW YEAR’S MESSAGE FROM LINs.AD MALAYSIA EXECUTIVE DIRECTOR


Dear Friends,

The late American educator-cum-author, Helen Keller (1880 – 1968), once remarked: “Alone we can do so little; together we can do so much.”

I need not convince you of the truth and wisdom behind her words. 2013 has been a remarkably eventful year for LINs.AD and our affiliate company, LINs Comm. And for that, I truly am grateful.

Yes, we’re a 4As ad agency, specializing in 360° advertising and marketing solutions for our esteemed clients, who range from MNCs to sole proprietorships. But 2013 also saw us ramping up efforts, to do more than just produce ads and marketing gimmicks.

What is marketing? What is advertising? Surely, both have their roots in BRANDING, right?

It is in this realization – that gimmicks come and go, but true brands survive the test of time and customer loyalty – that LINs.AD has aggressively pursued means to diversify our repertoire of services, by positioning the company as a BRAND STRATEGIST.

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Mickie Teo (4th from right) with fellow speakers at the “Social relationships as a component of successful organizational DNA” seminar in July 2013 

To this effect, I’ve started the proverbial ball rolling, by serving as a speaker in several public seminars, including “Social relationships as a component of successful organizational DNA” in July, and “iRich2: The Winners’ Seminar” in October.

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Mickie Teo (far right) fielding questions at the “iRich2: The Winners’ Seminar” in October 2013 

Of course, just like all good brands, our next aim is a process that will evolve over time. Good things, after all, take time to form. But we believe that as we progress, hand in glove, with our clients, the experience we’ve accrued over the decades will allow us to be of greater service to you, our valued clients.

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Mickie Teo (R) and Co-Director Shirly Tan (L), posing with LINs.AD’s Award Certificate, at the 12th Asia Pacific Entrepreneur Excellence Award Ceremony in August 2013 

We’re equally honoured to be inducted into “The Book of Legends”, as one of the winners of the 12th Asia Pacific Entrepreneur Excellence Award 2013. Held in August 2013 at the Putrajaya Marriott, this Award honours organizations that practise and prioritize excellence, in their daily operations. While this recognition is significant to us, we remain humbled by the fact that there’s still plenty of room for progress and improvement, in taking LINs.AD and LINs Comm to even greater heights.

This brings me to the take-home message I’d love to share with you.

Everything we’ve done at LINs.AD – and continue to do – is about V.A.L.U.E.

  • V for `Vision’: The ability to see
  • A for `Art/Artwork’: What we produce and deliver to you, our clients
  • L for `Leadership’: Stepping up to lead all projects entrusted to us
  • U for `United’: The different set of skills and talents we have as a team, channelled toward serving you, and our mutual goals
  • E for `Evolve’: Being in tune with the times, yet constantly evolving and changing for the better

LINs.AD turns 25 next year!

And we believe that as long as continue to enhance V.A.L.U.E, we’ll continue retaining your trust and faith in us, as your 360° advertising, marketing and branding solutions partner!

On this note, and on behalf of LINs.AD and LINs Comm, I wish you a Happy and Prosperous New Year, with golden prospects of better tidings to come!

MICKIE TEO – Executive Director, LINs.AD Malaysia 

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ARTSPHERE 20/8TY DEBUTS WITH GRAND OPENING


Features 80 3D pieces of mural artworks so realistic, they literally jump out at you! 

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  •  22nd December 2013 @ The Atmosphere, Seri Kembangan 

 With street art now being all the rage in Malaysia, it has become a trend for many to travel across the country to capture and subsequently post candid shots of themselves on social media platforms.

In celebration and appreciation of the creativity of 20 local artists, The Atmosphere has decided to provide them with an artistic environment and outlet, in which to breathe life into 80 pieces of mural artworks; hence the thematic name “ArtSphere 20/8ty @ The Atmosphere”!

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 NOT a train! 

A joint venture between Eksons Corporation Bhd and Tempo Properties Sdn Bhd, The Atmosphere is an integrated commercial development that has garnered at least 2 awards thus far: The Asia Pacific Awards’s Best Mixed-Use Development, Malaysia and the Asia Pacific Property Awards’ Best Mixed-Use Development Asia Pacific.

Conceived as a hub blending the arts, culture, nature, lifestyle and community, the retail lots at The Atmosphere are ideal for specialty stores, showrooms, boutiques, bistros, cafes, restaurants and banks. The wide boulevards, meanwhile, are perfectly suited for weekend kiosks and flea markets.

All of these are complemented by “ArtSphere 20/8ty”, which takes pride of place as the single location with the highest collection of mural art in Malaysia, featuring 3D masterpieces that interact with visitors.

The Grand Opening kicked-off with a welcoming speech by the CEO of Tempo Properties Sdn Bhd, Mr Khoo Boo Hian, who upon completing his address, proceeded to welcome his guests of honor and the artists to launch “ArtSphere 20/8ty” in a fun-filled ceremony.

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Tempo Properties CEO, Khoo Boo Hian, and guests of honour launching ArtSphere 20/8ty amidst much aplomb 

With Christmas just around the corner, activities and performances including Christmas carollers, mimes, stilt walkers, jugglers, street dancers and clowns made this Sunday a memorable one for all present.

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It was certainly a fun-filled Sunday for all present! 

But there’s more. The celebration continues, with a Facebook “Strike a pose” photo contest, which is currently in progress! You’re hereby invited to upload your most creative photos on www.facebook.com/artsphere208tyofficial. Entries receiving the most `Likes’ will win fabulous prizes worth up to RM15,000, courtesy of the management of The Atmosphere.

LINs.AD and LINs Comm are proud to be The Atmosphere’s ad agency and event manager of choice, and extend our heartiest congratulations to the management and employees of The Atmosphere, on occasion of the Grand Opening of ArtSphere 20/8ty!